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New from Stay Free! magazine
From issue #24:
The Freaky Universe of McDonald's Advertising:
A brief video history
by Tim Harrod
"Ever since the Earl of Sandwich first ordered meat between two pieces of bread in 1765, entrepreneurs have sold sandwiches to their neighbors who want one. This article is not about those people. Here we will explore the much larger and eviler business of getting them to want the sandwich in the first place. The next step--physically vending a carefully formulated chemical stew that resembles a sandwich--was already explored extensively in Super Size Me, Morgan Spurlock's famous long-form Jackass stunt, which shocked the eight people who have never eaten at McDonald's with the blockbuster revelation that the food there is bad...."
Posted by Carrie McLaren on 05/31/2005 | Permalink
