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« The new Apple Potato® | Main | Dog Days for Nike »

Dodge caters to dog-burning SUV market

Dodge nitro dog ad killer I'll be the first to admit that, on occasion, violence against animals is hilarious. Loony Tunes, cat juggling, twirl-a-squirrel, maimed rats: funny. Commercials where pets are mutilated to sell products: not funny.

It's hard to imagine a commercial less funny than this Dodge SUV spot, which is so brazenly sadistic you can't believe it got made. In it, a family dog pees on an SUV tire; in retribution, the car brutally electrocutes the pup until all that's left of him is a charred corpse. (No doubt this kind of thing appeals to prospective SUV buyers, but still...)

Alone similar lines, Adfreak points to this 2004 ad (see also Snopes), in which a cat gets its head cut off by the sun roof of a Ford Spotka, billed as "The Ka's Evil Twin." Why? I have no idea. Maybe pet-mutilating is "in" now. Reminds me of George Saunder's take on "mean TV."

(Via Adfreak)

Posted by Carrie McLaren on 08/10/2007 | Permalink

Comments

Also see the 'Little Demons' or whatever commercial for the Scion car where they go around decapitating the 'Sheeple' who dare to drive name-brand cars. Just...strange.

Posted by: Michael | Aug 11, 2007 1:09:28 PM

Wow. I just wrote a 500 word comment THAT I HADN'T EVEN FINISHED on this post - and that, for reasons of prudence, I'm not going to post. Damn!

(If you're sufficiently interested in the whats and whys, email me.)

mnuez

P.S. Excellent blog.

Posted by: mnuez | Aug 12, 2007 1:18:24 PM

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