Nice review of AD NAUSEAM @ Advertising Age
Man, if only we'd gotten this Advertising Age review in earlier, we could have ripped out some choice blurbage. Martin Bihl writes:
The writing is generally smart, sharp and fast. Think of it as a sort of "Daily Show" if the "Daily Show" were fixated only on consumer culture. And if it didn't have any commercials. And were a book.
The fifth section of "Ad Nauseam" briefs readers on the history of advertising (or more precisely, on the history of how advertisers view consumers). It's one of the most concise, readable and clear-eyed reviews of this industry I've ever encountered. Few punches are pulled, and as such, one emerges with an honest -- and, at times, embarrassing -- understanding of how we ended up where we are. You may never look at "Mad Men" quite the same way again. Or "Bewitched," for that matter. This section alone is worth the price of admission.
Posted by carrie on 08/28/2009 | Permalink
I actually just finished the book yesterday for an economics class and it was one the most entertaining(and at times depressing) reads I've had in a while.
Posted by: Sigint | Sep 30, 2010 12:41:57 AM
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